I cut my grocery bill by $900 per month – the ‘looking down and up’ trick I use to find bargains

KNOWING where to look exactly in the grocery store aisles could help lower grocery bills significantly.

Becky Guiles, also known as the “Freebie Lady,” is a mother of four who often shares her hacks and tips on how to help consumers save money.

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In a video over the summer, Becky claimed that she was able to lower her grocery bill by $900 by using five steps.

This time she has revealed a trick that’s a part of the money-saving journey that you can use to find more cost-efficient items, as shown in a recent TikTok.

Why you need to look down and up 

A key marketing technique that retailers are said to engage in is “eye level is buy level.”

Typically, stores will put their most popular, or items that will make them the most profit straight ahead in the sight of the customer so it’s more likely they’ll buy it since that’s the first thing they will see.

However, this doesn’t always mean you will get the best deals or bang for your buck.

That’s why Becky recommends looking below eye level and above eye level in the aisles.

“Grocery stores tend to put the most expensive items at eye level,” she said.

But Becky added, “If you move your eye up, it gets less expensive, even higher it gets the cheapest.”

And it’s also less expensive than eye level if you look down, according to Becky.

For example, at what appeared to be a…