NY man sues Liver King for ‘deceiving’ consumers about diet
, 2022-12-28 17:47:00,
“Liver King” Brian Johnson tricked customers into buying his supplements by claiming he attained his ripped physique with a raw liver diet – when in fact he was using steroids, a new $25 million class-action lawsuit charges.
The fitness influencer earlier this month admitted that his muscular body was achieved through a pricey expensive steroid regimen rather than the primal lifestyle he peddles.
Now, New Yorker Christopher Altomare has filed suit against the bodybuilder and his companies –Ancestral Supplements, LLC and The Fittest Ever, LLC — for allegedly conning consumers into buying his products.
Johnson hawked his Nine Ancestral Tenets lifestyle — including the Eat Tenet promoting a eating raw liver and testicles — by “consistently” appearing shirtless to “showcase his muscular physique” and portraying “himself as the epitome of health,” according to the Manhattan Supreme Court lawsuit.
In reality, his brand included “a dangerous and life-threatening diet” which caused “a large portion of consumers” to suffer from “severe” food-borne illnesses, the suit filed Wednesday claims.
And the diet – pushing liver, spleen, pancreas, heart, kidney, raw bull testicles and raw sweetbreads– was unsustainable for consumers to stick with, forcing them to buy…
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